WaitingForWeekend
Full catalog · 40 images · 12 days
“Frama House saved us 85% on campaign visuals without losing quality.”— Creative Director, WaitingForWeekend
Frama House · Est. Copenhagen
Scandinavia’s first digital model agency based on real models.
Editorial-grade campaign imagery in days, not weeks. No shoots. No shipping. Just your product, our models, your brand world.
Our brands have been featured in
VOGUE SCANDINAVIA
The New York Times
BERLINGSKE
FINANCIAL TIMES
White Bird Paris
MAD LORDS
CPH FASHION WEEK
VOGUE SCANDINAVIA
The New York Times
BERLINGSKE
FINANCIAL TIMES
White Bird Paris
MAD LORDS
CPH FASHION WEEK
80%
Lower visual cost
2–7
Days delivery
11
Models in roster
0
Shoots needed
The Method
From reference to campaign.
You send one reference. We build the full world — angles, lighting, setting, props. Campaign-ready in days.
01
Social / Referenceone image is enough
→
02
Frama Systemfour consistent angles
→
03
Your Campaigndelivered in days
The Leverage
Trust builds the brand.
When your brand and our model post together, your product gets a second stage — her followers, her feed, her audience. Model and brand. One post. Two reaches.
theofficialbrand · and clarahenriksen
↖
Collab postbrand + model in one feed
×
Campaign outputyour world, her face
≡
Brand reachtwo audiences, one story
Collab post add-on
Model posts on her feed + tags your brand
Request pricing →
AI Match
Scan your brand. Meet your model.
Drop your URL. Our system reads your visual DNA and matches you with the model that fits your world best.
Instant match · 11 models · No signup
Jewellery Campaign
When trust meets craft.
Editorial jewellery imagery with our model Clara Henriksen — no shipping, no casting, no waiting.
The Lookbook
Print-ready. Magazine-grade.
Lookbooks, catalogues, seasonal drops — every spread dressed, lit, and laid out in the same universe as your brand.
Send three references. Get back a full editorial — ready for print, ready for press, ready for Vogue Scandinavia.
- Full editorialPrint-grade
- Season & campaign consistencyOne model, one world
- Delivered in days2–7 days
Fashion & E-commerce
One model. Every colour. Every angle.
Product variations, launch assets, ads — consistent face, infinite versions. No re-shoots.
Frama House / Scene 003
Rellery Campaign
Campaign in the wild
A studio without walls.
Wood panels. Cherry bowl. Green stone ring. Every frame directed, dressed, delivered.
The Difference
Frama House vs. normal production.
The math — and the quality — doesn’t lie. Same finish. A fraction of the time, cost, and friction.
Frama House
Fast. Flexible. Finished.
- Scale and optimise the brand through real-model AI & authenticity
- You pick the setting, mood, and world — we build it
- Real models. Consistent identity. No uncanny AI feel
- 2–7 days delivery, revisions included
- No shipping, no casting, no studio day
- One roster that knows your brand longer than any freelancer
Normal production
Slow. Expensive. Rigid.
- Limited shoot options & high fixed costs
- Slow production, bottlenecks every step
- Constant back-and-forths with agencies, models, stylists
- 4–8 weeks from brief to final asset
- Ship product, courier it back, pray nothing breaks
- New shoot for every new colour, size, or variant
More than campaigns
Not just visuals. A full creative studio on tap.
One model. Every asset your brand ships — from the packaging on a product to the lookbook on your homepage. Replace your creative studio. Keep the budget.
Lookbooks
Social Media
Advertising
Product Catalogs
Website Images
Newsletters
Packaging & Design
Seasonal Collections
Pre-launch
Prototypes
Brochures & Flyers
Presentations
Trade Show Materials
Styling Guides
White Papers
Blog Posts
Training Materials
Internal Communication
Quality Control
One roster. Every asset. Every quarter.
What brands say
Words from the studio floor.
Frama House saved us 85% on campaign visuals without losing quality. The speed alone changed how we launch.
W
Creative Director
WaitingForWeekend
The fastest way we’ve ever got professional model shots. One brief, four days, finished assets — already on the shelf.
P
Founder
PartyNextFriday
The Roster
11 models. One world each.
Every face has a name, a city, a type. Click a card to see her full book, her audience, and the brands she fits best.
Clara Henriksen
— 001
Available · Elite
Muse Andersen
— 002
Available · Elite
Sofie Mandrup
— 003
Available · Elite
Alma Vestergaard
— 004
Available
Freja Lindqvist
— 005
Available
Victoria Brandt
— 006
Available · Elite
Naia Reyes
— 007
Available · Elite
Leilani Ferreira
— 008
Available
Saga Lindstrom
— 009
Available
Astrid Nilsen
— 010
Available
Olivia Nakamura
— 011
Available
Pricing
Stop shipping products to models. Stop waiting weeks for one shoot.
Pick a campaign pack for a single launch, or a monthly partnership if you ship content constantly. Every tier includes full usage rights on everything we deliver.
Starter
Test Launch
One product. One world. Proof the model fits before you scale.
Traditional shoot: $5,000+
$350
One-time · 3–5 days
- 5 campaign images
- 1 Frama model, your pick
- Full usage rights
- Social + e-commerce crops
Campaign
Full Collection
A proper launch. Enough assets to actually ship a collection across every channel.
Traditional shoot: $12,000+
$900
One-time · 7 days
- 15 campaign images
- 1 Frama model, your pick
- Full usage rights
- Social + e-commerce + print
- 2 rounds of revisions
Full Catalog
Product Line Refresh
Entire catalogue, re-shot in our world. For brands redoing every PDP at once.
Traditional shoot: $30,000+
$2,200
One-time · 8–15 days
- 40 campaign images
- Up to 2 Frama models
- Full usage rights
- Every format, every crop
- 3 rounds of revisions
Add-on
Collab post — model posts on her own feed
Your campaign lives twice: once on your grid, once on hers. Brand + model in a single post, tagged to her audience. Extra reach, extra trust, extra conversion.
from $250/post
Tier
Frama Elites — our highest-reach models
Elite roster: models with the biggest personal followings. Used for brand launches, press moments, and hero campaigns. Elite surcharge applies per campaign.
from $+200/campaign
÷
No shipping
Keep your inventory. We build the product inside the image.
∞
You own everything
Full commercial rights on every image we deliver.
✶
You choose the model
Any face in the roster. No castings. No waiting.
←
We match your brand
One short brief. We build inside your world.
Case Studies
Brands running on Frama.
PartyNextFriday
Product campaign · 15 images · 6 days
“Fastest way we’ve ever got professional model shots.”— Founder, PartyNextFriday
What we do
The studio, unpacked.
01
Campaign Imagery
Editorial-grade campaign shots. One model, your product, a world built around it. Delivered in days.
02
E-commerce & Ads
Colour variants, sizes, packshots, Meta-ready crops. Same face, every SKU. Ship a full product line without a single reshoot.
03
Lookbooks & Editorials
Print-ready spreads and seasonal drops. Full editorial direction. Every page in the same universe.
04
Collab Posts
Your brand and our model post the same image, on two feeds. Two audiences. One story. One invoice.
05
Brand Aesthetic
We come into your brief as a creative partner, not a vendor. Setting, props, lighting, mood — we direct the whole frame.
06
Everything else
Packaging visuals, presentations, training decks, brochures, internal comms. If it needs a face in your brand world, we make it.
The Studio
Scandinavia’s first digital model agency — built on real faces.
Frama House is a studio, not a stock library. Every model in our roster has a name, a world, a consistent identity. We direct every frame the way an agency directs a shoot — with setting, props, lighting, and a brand brief we hold onto.
We’re not here to replace photography. We’re here to replace the part of the budget where nothing ever worked: the shipping, the castings, the re-shoots, the colour variations, the bottlenecks. Our brands have been featured in Vogue Scandinavia, the Financial Times, Berlingske, and the New York Times — with assets we shipped in days, not quarters.
Based in Copenhagen & Aarhus. Available globally.
Questions
Things brands actually ask.
Are these real photoshoots?+
Every frame is directed like a real shoot — setting, styling, lighting, angle, expression. The difference is: no location, no ship-out, no casting day. Our models have consistent faces and identities across every campaign, so your brand looks like it’s working with a real roster, because it is.
Do I own the images?+
Yes. Every image comes with full commercial usage rights — paid ads, print, packaging, website, anywhere. No time limits, no territory limits, no re-licensing.
Do I need to ship my product?+
No. Send us 3–5 clean product references (PDP shots are usually enough) and we rebuild the product inside our world, in the model’s hand, at the right angle. Your inventory stays on the shelf.
How fast can you deliver?+
A Starter pack (5 images) lands in 3–5 days. Campaign (15 images) in 7. Full catalog (40 images) in 8–15 depending on complexity. Monthly retainer brands get weekly drops.
What is the Collab post add-on?+
The model posts your campaign image on her own Instagram feed and tags your brand. You get a second audience (hers), a second post, and the social proof that comes with a named model endorsing the product. From $250/post.
What’s a Frama Elite?+
Our highest-reach models. Bigger personal followings, used for brand launches, press campaigns, and hero assets. Elite surcharge applies per campaign — usually around $200 on top of the base pack.
Can I get exclusivity on a model?+
Yes, on our Enterprise tier. 12-month partnership locks a model to your brand — your competitors can’t book her during that term.
How do revisions work?+
Campaign and Full Catalog packs include 2–3 rounds of revisions. Starter packs include 1. We’d rather shoot it right than redo it six times, so the first brief we take seriously.
Ready
Your next campaign. Built in days.
Send us a reference. We’ll send back a free sample. No commitment. No pitch deck.
Let’s build your next campaign.
The fastest reply is email. Tell us the brand, send 3–5 references, and we’ll send back a free sample.
casper@framahouse.comStudioCopenhagen · Aarhus
Response timeUnder 24 hours
Sample delivery2–3 days
Roster11 models · growing
Min. engagement$350 Starter pack